8^th Global Entrepreneurship & Business Management Summit March 27-28, 2023 Amsterdam, Netherlands

Biography:

Sanobar Syed has over 14 years of proven achievements in establishing and leading market research, strategic forecasting and business excellence with Top global pharmaceutical firms (Beigene, AbbVie, Novartis, McKesson). She is repeatedly invited to speak at various reputed and leading industry conferences across North America and Europe as an industry subject matter expert in the field of pharmaceutical market research, forecasting and business analytics. She is actively involved in bridging the gap between academia and industry around analytics & forecasting emerging trends and its usage in real life pharmaceutical world.  She is considered a subject matter expert and has delivered guest lectures & developed academic modules on this subject at TRIEC, Toronto Metropolitan University and Schulich University (Healthcare & Biotech) Canada. She is also on the advisory board of the prestigious CPHI conference board.

Abstract:

“Difficult to see. Always in motion is the future.” – Yoda (Star Wars)

As Cryptocurrency is to Fintech so is Bigdata in pharma.

Some call it the Fourth Revolution combining Data and Science together.

AI is shaping the future of pharmaceuticals and how.

According to Global Data, global AI revenues in the pharmaceutical, medical, and healthcare sectors are expected to reach almost $21 billion by 2025.

AI has entrenched in pharmaceuticals drug discovery and clinical stage and how. Top companies such as AbbVie, Novartis, Pfizer, Sanofi, GSK, AstraZeneca and the likes are either collaborating with the AI companies or acquiring the AI technologies. Therefore, the heavy investments by the top healthcare companies are exponentially fueling the growth of the global AI in the pharmaceutical market. The AI in the pharmaceutical market witnessed a sudden spike in 2019-2020 owing to the increased investments in the AI for discovering the drugs for the COVID-19 disease.

Drug discovery is a time-consuming process but with the implementation of the AI in the drug discovery procedure, the drug discovery method can be boosted, and time and cost can be significantly reduced. This has fostered the growth of this segment. Clinical trial is expected to be the fastest-growing segment during the forecast period. The increased drug discovery activities are resulting in the rising number of the clinical trials, which fosters the demand for the AI in the clinical trials.

Digital adoption and transformation enabled by AI and machine learning is affecting virtually every aspect of the value chain across geographies. AI is applied to big data to reshape business models, streamline biopharma manufacturing, and enhance everything from clinical research to supply chain & inventory management to KOL intelligence. For Oncology, Rare diseases and Cell & gene companies it is proving to be a boon to develop more personalized and authentic medicines, engagements across the key stakeholders namely health care professionals, patients, and policy makers.

The Pharmaceutical future will require a greater understanding and interpretation of available information from multiple sources including electronic health records, digital and big data sources. The pipeline of potential oncology and rare disease products continues to grow significantly and holds great promise for novel interventions due to advances in clinical trial design and data analyses. Expanding diagnostic procedures with improved sequencing methods will speed up the diagnosis for these critical diseases. There is a huge development of predictive analytics algorithms in forecasting in these areas. The clinical side of the pharmaceutical industry has lapped the usage of AI to predict the next blockbuster. Pharma investment in AI grew from less than $1 billion in 2015 to more than $7 billion in 2021, according to a report from life sciences consultancy McKinsey & Company.

But what about AI in commercial functions? Are we still ahead or lagging? Can AI predict the causes of the increase or decrease in market demand? If AI software sees the data for 2020 and 2021 chances are that it might predict the sales to go down as the market has never seen that volatility in a long time. This is certainly not the case as those years were the COVID years and we all know that market is bouncing back to the same normalcy. With that there is certainly a manual “forecaster” override needed.

With more and more advent and usage of technology in the pharmaceutical industry, one of the challenges remains as to “are we really technology ready yet “or “are we still north of the preparedness”?

These are some of the valid challenges faced by the pharmaceutical world which is still warming upto the usage of AI & machine learning in commercial functions like marketing, forecasting and business analytics.

The promise of smarter, faster, and sharper insights produced by big data is lucrative but there we are still have miles to conquer.

Biography:

About Sandra Klijn

Sandra Klijn is an expert in the field of vitality and career development. She conducts research regarding personal energy at work. She has developed a model that explains why one person thrives under certain working conditions and why another gets a burnout or a boreout. 

After 17 years of work experience in Marketing, Sales and HR at companies such as MSD, Danone and Philips, she combines research and business knowledge to develop successful programs with the Klijn Creative Teaching team that direct the individual career path that leads to purpose, engagement and performance.

At the end of 2021, she published two scientific articles. One article describes the development of the personal energy at work model, the second article tests and verifies the model. The third article is in the finalization phase and it has been shown that core values ​​have a positive effect on personal energy at work and on productivity. The plan is to complete the PhD and obtain a PhD in 2023.

She is now a much sought-after speaker at events, and she is a lecturer at the Free University in Amsterdam and at The School of Life Amsterdam.

To share the methodology of personal energy at work more widely, her book will be published in May 2013. The book title: What do you really want? It's about why you stay stuck in an energy-consuming job and how you get a breakthrough. The book gives you tools to find out what you really want, and how this, together with your competencies, your personality and your behavior, forms the puzzle for an energetic working life.

You can hire Sandra as a speaker or trainer. Especially for companies that are struggling with staff turnover, low work engagement or absenteeism, she provides workshops on energy management and she guides personal development processes of employees.

Abstract:

Personal energy at work has become a popular topic among HRM scholars and practitioners because it has proven to impact performance. Based on the outcomes of previous research and the call for further exploration of the construct of personal energy at work, we executed this quantitative study. We explored the factor structure of the construct and its relationships with health and productivity by examining the construct that addresses four dimensions: physical, emotional, mental and spiritual energy. Data were collected from 256 participant and used to analyze construct dimensionality and relationships with health, absenteeism and productivity. The results provided support for the four-dimensional structure of personal energy at work and show that the construct of personal energy at work is related to the outcomes of health, absenteeism and productivity.

How these results reflect on entrepreneurs:

These results are of great value for entrepreneurs. One of the biggest advantages that entrepreneurs have over employees is their autonomy to organize their time. However, it has shown that a large part of the entrepreneurs is having difficulties with managing their recovery time and they work more hours than the average employee. Learnings from this study are applicable for entrepreneurs who want to improve their health and productivity. This can be addressed by managing personal energy at work. With the insights on physical, emotional, mental and spiritual energy, entrepreneurs and entrepreneurship scholars have the knowledge to enhance entrepreneurial work behaviors. 

Biography:

Raphael Obonyo is a public policy analyst and widely published author in Africa and around the world. He has served as a consultant with the United Nations and the World Bank. An alumnus of Duke University, he has authored and coauthored numerous books, including Conversations about the Youth in Kenya. Obonyo is a TEDx fellow and has won various awards.

Abstract:

With a majority of African nations diversifying from traditional sources of income, entrepreneurship is increasingly seen as a key to economic growth. So far, entrepreneurship has yielded huge returns for entrepreneurs, and according to experts, there lies great untapped potential to drive the African continent and the world into its next phase of development.

A study released in June 2015 by Approved Index, a UK-based business networking group, ranked Africa as among the top of the entrepreneurship chart. The group sees entrepreneurship as a ‘necessity’ at a time of high employment, saying: “When unemployment is high and the economy is weaker, people are forced to start small businesses to provide for themselves and their families.”

Today, entrepreneurship is seen as one of the most sustainable job generation tools in Africa.

The importance of entrepreneurship was underscored at the July 2015 Global Entrepreneurship Summit (GES) held in the Kenyan capital Nairobi, attended by US President Barack Obama, entrepreneurs from over 100 countries and a group of American investors, among others.

Speaking at the summit, President Obama lauded entrepreneurship for its promise for Africa with participants at the GES agreeing with him that entrepreneurship is one of the key ingredients in the toolbox to address youth unemployment in Africa, the region with the youngest population in the world.

“Entrepreneurship creates new jobs and new businesses, new ways to deliver basic services, new ways of seeing the world — it is the spark of prosperity,” Mr. Obama told the summit. “Governments are not doing enough. The private sector is trying, but most goods brought into the African market are from China. This denies the youth the much-needed manufacturing jobs, which are more labour intensive,” he says.

Entrepreneurship, if well managed, can create more jobs on the continent and increase the middle class which is essential in sustaining economic growth. There is need to integrate entrepreneurship training in formal education in Africa to prepare the youth for the future.

For entrepreneurship to strongly impact Africa’s economy, governments must tackle some of the greatest challenges that impede its progress, including lack of funds, relevant mentorship and poor government policies. In addition, can governments should consider giving the private sector incentives through tax relief to create more jobs. Laws and regulations should favour entrepreneurs.

Case Study

The Youth Congress a premier non-profit organization in Kenya, has been supporting young entrepreneurs in the country - providing equipment and tools to youth groups to run their businesses, generate income and create job. The presentation will highlight some of the lessons learned.

Biography:

Natasha Vaswani is a leading expert in self-mastery for female entrepreneurial coaches who generate consistent high-ticket sales. She has coaches around 500 women entrepreneurs from all walks of life, transforming their dream businesses into a beautiful reality. Also, she has a podcast show where she discusses important issues such as setting healthy boundaries, tools on how to scale your business and customer journeys of how they hit 6k + months by just changing a few things.

Natasha believes that we all have unlimited potential as that is what her milestones taught her, which just made her journey even more interesting. Some of her milestones are that she is a cancer survivor, a sexually- assaulted child, and a dyslexic learner.

Since childhood, she actively participated in her family business in Barcelona, yet she wanted to create her own identity in the business world as a female entrepreneur. After graduating in Business Administration and Management from the University of Westminster, London, she got certified as a coach and counsellor and began working with women who required some guidance to start their coaching business, until she hit 6k+ months and today she coaches female entrepreneurs from all over the world, adding unlimited value and growth to their journey while they scale in their business.

Abstract:

Good luck, hard work, small launches or purchasing expensive programs isn´t all you need to generate consistent high-ticket sales and scale your business. You need an aligned strategy to fulfil your purpose to serve your niche client.

As you work with Natasha you will develop a strategy for your growing business and put an end to the burnt-out stage, lack of confidence, procrastination, overwhelm, and brain fog.

I struggled with paying my bills, having the freedom to make positive choices to grow my coaching business, and converting my cold leads into hot sales until I stumbled upon the IMPACT method without even realizing it.

IMPACT method has been my game-changer as well as those hundreds of female entrepreneurs who want to create a profitable business that they are proud of.

Learning objectives:

Creating a systematic roadmap that reverse engineers your goals into achievable results so that you have a full proof business strategy

Getting out of the hamster wheel and focusing on just your selected niche with high-ticket sales, an inspiring customer journey, impactful ROI among other factors that will scale your coaching business

Seeing your business as a source for motivation and inspiration to others, providing true freedom and abundance

Biography:

Neda Bani Esadi has my expertise in the field of evaluation and entrepreneurship of rural women. Her open and contextual evaluation model based on responsive constructivism creates new paths to improve rural women's tourism entrepreneurship. He has built this model after years of experience in research, evaluation, education and entrepreneurship of rural women

Abstract:

The current research aims to identify the components of tourism and ecotourism activities in rural womens entrepreneurship based on the experts point of view. In terms of the purpose, it was conducted as survey research. The current research is a descriptive and analytical study. According to the statistics obtained from the cultural heritage organization and the governorate of Kerman province in 2019, 370 are active in the field of tourism, and of these statistics, 219 women are active in the field of tourism and ecotourism, which was estimated to be 139 according to the Cochran formula. First, by reviewing the research literature, based on the opinion of experts, 32 factors have been extracted as the final factors of tourism and ecotourism on rural women entrepreneurs, which is the research tool of the questionnaire. The findings of the research showed that there is a significant relationship between the expansion of rural tourism and ecotourism in these villages and the entrepreneurship of rural women in the dimensions of knowledge and awareness, management capabilities, environmental and economic factors, advertising and psychological factors at the alpha level of 0.05 percent. There is no significant relationship between social norms and rural women's entrepreneurship. According to the results obtained from the factor analysis model and obtaining the points or factor load of each of the indicators, 6 interrelated indicators have an effect on the first effective factor on tourism entrepreneurship. Cultural factors such as "gender norms" are the most important factors

Biography:

Juanita started her own highly regarded and successful, fully remote working, outsourced marketing business in 2013. The company has reported profitable growth every year since its inception with very low churn in staff and clients. She started her journey from employee to self-employed to employer without any managerial experience or business administration qualifications. Her early business decisions were guided by her intuition and in line with her principles. On stage and in the classroom Juanita combines her "old millenial" energy and point of view with the tried and tested fundamentals that underpin her success.

Abstract:

One of the biggest challenges for anyone running – or involved in running – a business of any size in any industry is keeping an eye on all the moving parts of the business without getting stuck on any one of these parts. Business leaders inevitably find themselves spending the greater part of their time dealing with the day-to-day and only occasionally take the time to view the bigger picture. When business owners start out they’re crystal clear on what the business is there for but what we often see is, over time, that purpose disappears or changes, but because the business owners never talk about purpose – or they don’t do it often enough – this shift in purpose starts causing conflict or ineffectiveness. In addition, the majority of these stakeholders want a company’s values to align to ethical standards that aim to protect and preserve individuals, communities and natural resources. Making the values of a business easily understandable and consistently visible will make it easier for employees, customers, investors and so on to decide if they want to make your business part of their lives. Furthermore, business leaders must have clarity on the direction, the shape, the differentiators, the prices, the measurements, the customers, the people, the leader, and the future of the business. If they don’t, they will inevitably get stuck in the details to the detriment of sustained profitable business growth.

Biography:

Abstract:

BM configuration is critical during the emergence of start-ups since it helps entrepreneurs gain insights into the value creation and value capture process. In the extant literature, the role of BMs was primarily examined in the context of commercial organizations. However, some scholars have extended this stream of research to the domain of social enterprises (SEs). The nature of the value creation process in SEs is different from the value creation in commercial enterprises (CEs), and hence the BM configuration becomes quite challenging. Some SEs function as not-for-profit organizations and rely entirely on grants and donations for their sustenance. However, some SEs have a completely for-profit model, and others have revenue streams based on profits generated and other channels like grants and donations. The business model configurations of the above three categories of SEs vary due to the significant differences in their revenue streams. Primarily the performance of SEs is not assessed using financial parameters. Social impact is considered to be the fundamental measure of the performance of SEs. The type of social impact created by SEs across different domains varies. However, profit-generating SEs, have to strive hard to achieve the desired level of financial performance and create social impact. These dual objectives result in hybridity creating tension in SEs. A good understanding of the business model configuration of SEs is necessary to critically assess the intricacies relating to their hybridity and social impact. In this study, we thoroughly examine the business model configurations of SEs operating in various domains in India and discuss their value creation, value capture, the tensions they experience due to hybridity, and their social impact. We have done interview-based qualitative research by interviewing the founders/CEOs of 43 SEs located in various parts of India. We have thoroughly analyzed the interview transcripts using the NVivo software package. Our study is one of the few research studies that have examined these crucial aspects relating to SEs, and hence, it substantially contributes to the existing body of knowledge. In addition, social entrepreneurs and the other stakeholders associated with SEs will find our study immensely useful

Biography:

Mr.Soumya Ranjan Jena is basically an Author, a Researcher, a Trainer and a Faculty. He is currently working as a Faculty Associate in the department of CSE at Mahindra University, Hyderabad, Telangana, India. He has published 11 international level books, 25 international level research papers, 9 patents out of which one patent is granted. He has more than 7 years of teaching and research experience. Regarding his qualifications, he has been awarded B. Tech in CSE, M. Tech in IT, CCNA, and FSASS. He has been honored by Bharat Education Excellence Awards in the year 2022, Excellent Performance in Educational Domain & Outstanding Contributions in Teaching in the year 2022 and Best Researcher by Gurukul Academic Awards in 2022.

Abstract:

The recent emergence of edge computing advocates that computational and storage resources can be extended to the edge of the network so that the impact of data transmission latency over the Internet can be effectively reduced for time-constrained Internet of Things applications. With the widespread deployment of edge computing devices, the energy demand of these devices has increased and started to become a noticeable issue for the suitable development of urban systems. This research proposal outlines energy management framework for enabling a sustainable edge computing paradigm with distributed renewable energy resources. Green computing is a strategy that makes use of energy-harvesting methods and device-to-device communication to promote the collaborative and sustainable execution of tasks. Device to device communication is defined as the direct communication between two wireless devices in proximity by passing information through the base station. Green Computing aims to reduce the power demand of Edge devices and Cloud devices via offloading more workloads to devices that support energy harvesting, especially for the situation when IoT devices have insufficient energy supply. Tasks in Green Computing can be executed in three ways: local execution, device-to-device offloaded execution, and edge offloaded execution. Conclusion & Significance: Sustainability is the need of the hour. We hope this topic will attract researchers' attention to establish more validated research in the green-aware optimization in edge cloud computing to take advantage of the heterogeneity of them for task offloading.

Biography:

Dr. Shahidullah’s research interests centre around socially responsible and ecologically sustainable modes of entrepreneurship. Drawing on his expertise in business management and experience with industry and non-profits he explores entrepreneurship in agricultural and informal sectors. He is keen to interpret and advance knowledge on community-based entrepreneurship and its various manifestations for human wellbeing, namely, social entrepreneurship, cooperative entrepreneurship, indigenous entrepreneurship and others. In addition, his research also deals with the business strategies of community-based enterprises, especially to explore and address issues underlying supply or value chain and diversification potentials of new and existing enterprises.

Abstract:

This paper assessed the medicinal plants production related entrepreneurial and management aspects with a focus to the present medicinal plants-based supply chain of Bangladesh. It delineated the overall supply chain and the extent of benefit that the plant-producing agrientrepreneurs derive out of the existing system of the chain. The key objective was to put forward innovative supply chain strategies that can leverage the benefit of the rural farmer-entrepreneur of medicinal plants. A field-based investigation was carried out in Natore district of northwest Bangladesh where a total of 225 farmers and households from eight villages were engaged in the production of medicinal plant species. The research had a survey with the agrientrepreneurs of two of those villages and focus group discussions at a union level to gather information about the price, buyers, seasonality, and overall supply infrastructure and trading mechanisms of the plant products. The research also gathered explanations on the overall supply chain system of the plants and plant-based processed products through key informant interviews with the local and regional selling agents, stockists, wholesalers, and secondary processors. The findings revealed that, in the existing supply chain system, the primary and wholesale secondary markets were mostly dominated by middlemen causing market distortions and price manipulation due to lack of coordination between the producers and the processors. The discoordination and inefficiencies in the supply chain system could be offset by the producer-processor relationship integration that could result in a multitude of benefits to both the parties in terms of price, quality, lead time and overall control of the supply chain. Therefore, to ensure growth of medicinal plants production, the industry users, secondary processors, and policy stakeholders should ensure that the primary producers get the fair share of the benefit; the producer-processor relationship integration in the supply chain offers to ensure that fairness with maximum producer surplus.

Biography:

Dr Ahmed I. KATO is a Postdoctoral Research Fellow in the Department of Applied Management, University of South Africa, Pretoria. He has published several articles in accredited journals with a special interest in venture capital, entrepreneurship, and SME development. Moreover, he holds over 14 year's vast experience in financial management and strengthening research capacity in the NGO sector

Abstract:

This study aims to extend our knowledge on the new approaches of entrepreneurial finance that inspire the development of the early-stage firms in the developing countries. The role of entrepreneurship is well understood internationally owing to its substantial influence in socio-economic development for instance, a fundamental driver for higher employment creation, productivity, export promotion and a seed bed for the emergence of innovative young firms (Mehari, Belay, 2017; Rodríguez-Peña, 2021; Ali, 2021; Brattstrom & Wennberg, 2021). Although recent studies propose various financing alternatives to small firms to break into the entrepreneurship ecosystem, access to sustainable funding for innovative firms remains a topmost question. Yet VC financing has a competitive edge over alternative forms of financing, such as banks, which cannot easily substitute for VC in its absence. To this end, we developed a multi-regression model to measure the results using survey data of 61 VC companies dealing with over 327 investments rounds from 2015-2021. The study confirms that VC investment has a dramatically flourishing prominence on nurturing the early-stage firms with potential growth. These firms were identified with a positive social and economic impact achieved through this investment vehicle. Our study makes three major contributions to advancing this debate: First, our findings deliver one of the first relative country surveys about VC and entrepreneurship development in Africa. The research evidence is expected to benefit the policymakers and civil society in the practice of creating new VC policies or altering existing ones to attract increased foreign VC investment in the participating countries and beyond. The surge in increased funding into entrepreneurial activities by the government and the VC companies will lead to higher survival rates for new innovative industries as witnessed in the United States, United Kingdom and Canada, the global VC model every country would strive to replicate. Moreover, we discover that this research arena is recognized by a paucity of theoretical and empirical research, because not much is known about the role VC financing can play in nurturing the high growth firms and innovative entrepreneurship.